Affiliate “Best X”
This article is a “ Best X” product round up review post in the X niche. Take a look at our quality for yourself.
STEP ONE
Project Setup
To kick off your campaign, we will start by setting up your project management ecosystem in Notion.
This will allow us to smoothly communicate throughout your campaign with yourself, your team and any exterior third party that may be involved in the project.
STEP TWO
Website Quality Analysis
The Website Quality Audit is the first step of your SEO campaign.
This step involves auditing different data sources (Ahrefs, Screaming Frog, GT Metrics, Google Analytics, Google Search Console) in order to assess the SEO health of your website.
The goal is to identify technical SEO and on page SEO action points to fix in order to boost your rankings.
This audit is the groundwork of your campaign as skipping this step would impede the results of your campaign.
STEP THREE
Technical SEO
Once the WQA is completed, the next step is to implement the technical fixes identified during the audit.
These fixes are designed to fix the technical structure of the website in order to simplify Google's life of understanding your website's content.
These fixes are identified & mapped out by myself and fixed in the backend of your website builder. If you have your own developer that's perfect, otherwise if needed I have some great contacts.
STEP FOUR
Quick Win Opportunities
Once the base technical SEO structure of your website is fixed, we can look at optimising the quick on page SEO wins identified during the WQA.
These quick wins are called quick wins as they only involve optimising exiting content you already have on your website.
You see, it's simpler pushing one of your existing pages ranking on page 3 of Google to page 1, than it is to create a new page and rank it all the way back from page 8-10.
This is why, in order to bring the quickest ROI, we focus on your existing pages which have the best chance of ranking the quickest.
These pages can be product pages, collection pages, service pages and blog posts.
STEP FIVE
Expanding Organic Reach
Once we have optimised all of your existing pages, we can move on to expanding your organic reach by creating new pages.
This involves doing fresh keyword research for commercial pages such as product, collection and service pages. This step also involves strategising the content marketing strategy such as doing keyword research, defining your audience persona, building out content clusters etc..
It's at this stage, where we take your brand to a whole new level!
STEP SIX
Building Authority
The last piece to the puzzle is building authority for your website, aka link building.
I personally work with a trusted partner specialised in link building solely that outreaches for link placements using only white hat techniques such as skyscraper outreach, broken link building, niche insertions etc...
In my experience, as link building needs to be done at scale generally speaking (Depending on the competitiveness of your niche) working with a dedicated link building partner is always the most effective and cost worthy solution.
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